SMS Competitions Comparison

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Comparison of the SMS Competitions Software & SMS Campaigns Manager:

SMS Competition Software

The options below are for the "Shared" Shortcode SMS Competitions Software. Please note that you are able to run both of these options simultaneously.

SMS Campaign Manager

The options below are for the "Dedicated" Shortcode SMS Campaigns Manager.

Option 1

Option 2

Campaign Manager

Once Off Software & Competition Fees:

Setup & Software Activation Fee:

R 150 incVAT *

R 990 incVAT

Per Competition Set-up Fees:

R 0 incVAT

R 900 incVAT

R 0 incVAT

* Your total once off activation fee for the SMS Competitions Software is R 150 incVAT.

Monthly Software, Competition & Shortcode Fees:

Monthly Software Subscription:

R 450 incVAT *

R 2,450 incVAT

Additional Shortcode (monthly):

R 0 incVAT

R 1,000 incVAT **

Per Competition (monthly):

R 0 incVAT

R 500 incVAT ***

R 0 incVAT

* Your total monthly software subscription for the SMS Competitions Software is R 450 incVAT.
** Please note you only get one dedicated shortcode with the SMS Campaign Manager, which is a single price band.
*** For each SMS Competition you create on Option 2, you will be charged a monthly amount.

SMS Revenue split after the networks have taken their share:

Your Share / Our Share

20% / 80 %

80% / 20 %

Optional Reply SMS

R 0.29c incVAT *

* If you opt for a reply SMS in your campaign it will be taken out of your share of the revenue split.

Network Fees - What % the networks pay out per SMS:

What Vodacom Pays out:

56.25% - 73.75%

What MTN Pays out:

50.44% - 62.75%

What Cell C Pays out:

50.50% - 66.83%

The exact fee that the networks pay out is dependant on the SMS value. The above % range starts from a R2 SMS & goes up to a R30 SMS.

The Pro's & Con's:

Pro's

Cost Effective!
You can run multiple Option 1 competitions for only R450 per month.
Test drive the concept with minimal risk
You can start ASAP - you don't need to wait for a shortcode.
Full Admin Section - download or view statistics
Multiple shortcodes / Mulitiple price bands.
Bulk SMS included

Higher Profits
Lower costs than dedicated solution.
Ideal system to run single-phrase SMS competitions.
Run multiple competitions.
You can start ASAP - you dont need to wait for a shortcode.
Full Admin Section - download or view statistics.
Multiple shortcodes / Mulitiple price bands.
Bulk SMS included

Higher Profits
More campaign options - Keyword, Viral, Instant Winner.
Dedicated shortcode with a catch-all function.
You can run mutliple campaigns at no addtional charge, as long as they are on the same price band.
Full Admin Section - download or view statistics
Bulk SMS included

Con's:

Amount paid out is only 20% of the profit.
Only Keyword SMS Competitions can be created

Only Keyword SMS Competitions can be created
Additonal Monthly & set-up fees for each new SMS competition created.

Single shortcode. Should you require multiple price bands you will need to purchase additional shortcodes.
15 day waiting period for shortcode registration.

The options above are for the "Shared" Shortcode SMS Competitions Software. Please note that you are able to run both of these options simultaneously.

The options above are for the "Dedicated" Shortcode SMS Campaigns Manager.

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SMS Campaigns Console Frequently Asked Questions

SMS Competition Software

Network Payout per SMS (excluding reply SMS')

What does Vodacom pay out per SMS ?
R 2.00 - 56.25% - R 1.13
R 5.00 - 67.50% - R 3.38
R 10.00 - 71.25% - R 7.13
R 20.00 - 73.13% - R 14.63
R 30.00 - 73.75% - R 22.13
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What does MTN pay out per SMS ?
R 2.00 - 50.44% - R 0.88
R 5.00 - 58.35% - R 2.56
R 10.00 - 60.99% - R 5.35
R 20.00 - 62.31% - R 10.93
R 30.00 - 62.75% - R 16.51
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What does Cell C pay out per SMS ?
R 2.00 - 50.50% - R 1.01
R 5.00 - 61.00% - R 3.05
R 10.00 - 64.50% - R 6.45
R 20.00 - 66.25% - R 13.25
R 30.00 - 66.83% - R 20.05
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What revenue do you get on Option 1 ?

Your Share of the Profit on Option 1
R 2.00 Vodacom SMS:

20 % of R 1.13 = R 0.23

Please Note : This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 0.23 - R 0.29 = R -0.06

You will notice that the amount with a reply SMS is a negative figure. This means you will have to purchase SMS Credits in order for the system to send reply SMS'.

R 5.00 Vodacom SMS:

20 % of R 3.38 = R 0.68

Please Note: This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 0.68 - R 0.29 = R 0.39

For a comprehensive list of the network payout amounts, please feel free to contact us.
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What revenue do you get on Option 2 ?

Your Share of the Profit on Option 2
R 2.00 Vodacom SMS:

80 % of R 1.13 = R 0.90

Please Note: This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 0.90 - R 0.29 = R 0.61

You will notice the amount with a reply SMS is a postive figure. This means you will not have to purchase SMS Credits in order for the system to send a reply SMS'.

R 5.00 Vodacom SMS:

80 % of R 3.38 = R 2.70

Please Note: This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 2.70 - R 0.29 = R 2.41

For a comprehensive list of the network payout amounts, please feel free to contact us.
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What revenue do you get with the SMS Campaign Manager ?

Your Share of the Profit with the SMS Campaign Manager
R 2.00 Vodacom SMS:

70 % of R 1.13 = R 0.79

Please Note: This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 0.79 - R 0.29 = R 0.50

You will notice the amount with a reply SMS is a postive figure. This means you will not have to purchase SMS Credits in order for the system to send a reply SMS'.

R 5.00 Vodacom SMS:

70 % of R 3.38 = R 2.37

Please Note: This excludes the cost of a reply SMS. Should you request a reply SMS, the total amount paid out to you will be:

R 2.37 - R 0.29 = R 2.08

For a comprehensive list of the network payout amounts, please feel free to contact us.
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What would I expect to pay on Option 1 ?

So what do I pay ?
Below is an example of what you would pay if you ran three competitions on the Option 1 package.

If you have three Option 1 competitions running at the same time, the following fees will be charged:

Monthly Rental:

R 450.00 incVAT

Competition Fees: ( R 0.00 incVAT once off activation fee per competition created)

R 0.00 x 3 = R0.00 incVAT

TOTAL MONTHLY FEE:

R 450.00 incVAT

(*Multiple price bands)
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What would I expect to pay on Option 2 ?

So what do I pay ?
Below is an example of what you would pay if you ran three competitions on an Option 2 package.

If you have three Option 2 competitions running at the same time, the following fees will be charged:

Monthly Rental:

R 450.00 incVAT

Competition Fees: ( R 900 incVAT once off activation fee per competition created)

R500 x 3 = R1500 incVAT

TOTAL MONTHLY FEE:

R1950.00 incVAT

(*Multiple price bands)
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So what would I expect to pay for the SMS Campaign Manager ?

So what do I pay ?
Below is an example of what you would pay if you ran three competitions on the SMS Campaign Manager.

If you have three competitions running at the same time, the following fees will be charged:

Monthly Rental:

R 1000.00 exVAT

Competition Fees: ( R 0.00 exVAT once off activation fee per competition created)

R 0.00 x 3 = R0.00 exVAT

TOTAL MONTHLY FEE:

R 1000.00 exVAT

(*Single price band)
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Difference between SMS Competitions Software & SMS Campaigns Manager

What is the main difference between the SMS Campaigns Manager and the SMS Competitions Software ?
On the SMS Campaigns Manager, a short code number is registered for your exclusive use, until you choose to cancel. In other words, no one else can use the same short code while you are using it. With the SMS Competitions software, the short code numbers are used by multiple users.

You can also run different types of SMS Competitions on the SMS Campaigns Manager, namely keyword, viral, and instant winner competitions. Whereas, on the SMS Competitions software, you can only run keyword competitions.
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