Social Media Marketing Services

Is Social Media Marketing bringing back the "human" touch ?

People & companies seem to run for cover when they hear the phrase "Facebook & Twitter" mentioned as a web strategy. Mostly because they do not understand it. The funny thing is most people think Facebook & Twitter are for college students & bored housewives. How wrong they are! It might have started in college dorm rooms, but it has made its way into the boardrooms of fortune 500 companies.

Leveraging the power of Facebook, Twitter & other social media tools, is extremely important to any online presence. The key is in the tools you use, the message you communicate & how you communicate it.

 

The thing about social media marketing is that it is not a "one size fits all". Each business is unique, it has its own flavour and voice in its "community". Each business sits within a community, whether you like it or not. The rules for engaging with our community have changed radically since the inception of the web. Within a South African context, people are still as wide eyed as a rabbit caught in the head lights of an eighteen wheeler !!

Please have no illusions that social media marketing isn't hard work, it is. However, the dividends from a successful ongoing social campaign can be hugely powerful. You can be perceived as a company who knows what they are talking about, a company that listens and a company that cares.

A social media marketing strategy needs to be ongoing, it needs to be authentic. It needs to be as real to you as an individual or company is. It needs to communicate your passion in the medium that best suits you. Do not try & copy what someone else is doing. Whether it is a Facebook page, Tweets or a vlog (video blog), it needs to be real, otherwise people will see through it.

Please, please... it is not about spamming the social media channels with "BUY NOW, BUY NOW, BUY NOW". Thoughtful & intentional content is KING. If you produce good content, you cannot help but succeed in the social media channels.

Talk to us directly, and let's see what we can do for your company by leveraging social media channels.

Some of our Social Media Services Include:

Facebook:

• Creation of Facebook pages or Facebook groups
• Monthly posting of articles, photos/images, events etc.
• Design of Facebook avatars, or Tabs specific to promo's & events, or "About us" info
• Content must be provided by the client
• Placement of Facebook Page links on the client's website

Twitter:

• Creation of a Twitter accounts
• Design of a Twitter avatars
• Posting/tweets relevant to whatever is being posted on the client's Facebook Page or Blog
• Tweets of any other content required by the client
• Placement of Twitter links on the client's website

Blogs:

• Creation of a blog
• Design of a blog theme
• Monthly posting of articles, images/photos
• Content must be provided by the client
• Placement of Blog links on the client's website
• Submission to Blog directories
• Site submissions
• Addition of share functions to blogs, e.g.: 'retweet this' , 'sphinn this' , 'share on facebook' etc.....

Social Bookmarking:

• StumbleUpon
• Digg
• Delicious
• etc..

Social Media Marketing is not a one month wonder. It does not have to be a shot in the dark either. A well thought out Social Media Strategy is paramount. Please feel free to talk to us if you have any questions.

Click here to find out more about what Social Media Marketing is about & how Social Media Marketing Tools can be used.